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BRAND

Brand Asset Management: Driving Profitable Growth Through...

Brand Mapping

Brand Spirit:How Cause Related Marketing Builds Brands

Advanced Brand Management From Vision To Valuation

Building Brands & Believers:How to Connect with Consumers...

Citizen Brand:10 Commandments for Transforming Brands in...

The 360 Degree Brand In Asia:Creating More Effective Marketing...

Creating Corporate Reputations Identity,image,and Performance

The 360 Degree Brand In Asia:Creating More Effective Marketing...

Building The Brand Driven Business:Operationalize Your...

United We Brand:How to Create a Cohesive Brand Thats Seen,Heard,and...

The Infinite Asset: Managing Brands to Build New Value

The Best Of Branding:Best Practices in Corporate Branding

Managing Brand Equity: Capitalizing On The Value Of A Brand...

Challenging The Big Brands:How New Brands Win Market Share...

Brandscendence:Three Essential Elements Of Enduring Brands