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CUSTOMER & VALUE

The Martech Handbook: Build a Technology Stack to Attract...
Customer Equity. Buildinf and Managing Relationships As...
Customer Bonding. Pathway to Lasting Customer Loyalty
Customer Loyalty: how to earn it how to keep it
Customers As Partners. Building Relationship That Last
Marketing For Keeps. Building Your Business By Retaining...
The Only Thing That Matters. Bringing of the Customer into...
When Customer Talk…Turn What They Tell You into Sales
Relationship Banking
Win The Value Revolution
Managing Customer Value (Creating Quality and Service That...
AMA Handbook for Customer Satisfaction
Net Worth - Shaping Markets When Customers Make the Rules...
Driving Customer Equity - How Customer Lifetime Value Is...
The Customer-Centred Enterprice. How IBM and Other World-Class...
Competing On Value