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Destination Branding:Creating the Unique Destination Proposition
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The Culting of Brands:When Customers Become True Believers
Brand Failures:The Truth About The 100 Biggest Branding...
Taking Brand Initiative: How Companies Cam Align Strategy...
36 Rahasia Sukes Merek-Merek TOP
The Brand Management Checklist + CD
The Pirate Inside:Building a Challeger Brand Culture Withim...
Brands That Rock:What Business Leaders Can Learn from the...
Married To the Brand:Why Consumers bond with Some Brands...
Brand Building Advertising Concepts and Cases + CD
How Brands Become Icons:The Principles Of Cultural Branding
Creating Powerful Brands in Consumer,Service and Industrial...
The Cult Of Mac
Brand Royalty: How The Worlds Top 100 Brands Thrive & Survive
Behind Powerful Brands From Strategy to Campaign
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